THE PROJECT

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Wild & Wonderful is a wedding and event florist operating up and down the country. The brief was to create a logo design and identity to rebrand the company's into something more fitting with the standard of folristry they produce. Their initial identity was roughly put together and in need of a complete revamp, the one thing the client wished to keep was a feature bright green. The wedding and events industry is competitive and standing out takes character and a sense of style. Through using a limited colour palette of Black, Dark Grey, White and the signature green tied with an ornate custom pattern I designed an identity that pitches Wild & Wonderful above its competitors to the higher end of the market. The cliche rich market of weddings and events allowed us room to adapt and stand out from the crowd. Wild & Wonderful's booking rate has risen dramatically since the rebrand and have found the quality of their clientelle has improved as well.

Completed whilst working for Pacific Studios.

SERVICES PROVIDED

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Logo Design, Corporate Identity, Stationary Design